Built for
The next wave of racing: grassroots events, unsanctioned races, underground races, pop-up formats, community competitions, and race ideas that do not fit the old template.
We built ALLEYKAT to make new races easy to start.
Our mission is to support new races and new race formats and make timing and organizing those races super simple. Too many great race ideas die because the setup is too expensive, too manual, or too complicated. We want clubs, crews, and independent organizers to be able to put on something new without needing a giant operation behind it.
What we care about
Support new races
Give first-time organizers a way to launch something real without heavy infrastructure.
Support new formats
Make space for unsanctioned, underground, and experimental race concepts that go beyond the standard road-race model.
Keep it simple
Timing, route setup, and race organization should feel fast, clear, and lightweight from the start. No more volunteers standing at every waypoint: runners carry the app, and live GPS tracking validates each waypoint as they pass it.
Race spotlight
A few of the races organizers have put on with ALLEYKAT, from an overnight ultra across New York City and a backyard ultra in Richmond to a 3K in Royal Oak.
Contact
Putting on a race, bringing ALLEYKAT to your crew, or stuck on something in the app? Send us a note and we’ll write back, or email xavier@alleykat.app.